CRISTINA

AN IDENTITY FOR A WOMENSWEAR BOUTIQUE

The studio was tasked with designing the branding for a new womenswear boutique, to be named after the owner's grandmother, Christina. As the team developed the logo, it became apparent that dropping the "H" from the name resulted in a much more aesthetically pleasing design; thus, "cristina" was born. Upon presenting this to the owner, she was thrilled – it turned out her grandmother often preferred to spell her name that way too, thinking along the same lines.

CLIENT: CRISTINA
SCOPE: LOGO DESIGN, BRANDING, STATIONERY, SWING TICKETS, GIFT VOUCHERS, BAGS, ADVERTISING.